VR影视行业简析.pdf

VR 2 2015-2016 8 VR VR CG CONTENTS 01 VR VR 02 03 3 VR Part1 VR 45 450.12 890.57 3750.52 7600.34 10300.26 13050.25 350.10% 97.90% 321.10% 102.60% 35.50% 26.70% 0.00% 80.00% 160.00% 240.00% 320.00% 400.00% 0 7000 14000 2014 2015 2016 2017 2018 2019 Source: Technavio 2015 / 33% 12% 9% 5% 7% 2% 15% 4% 13% VR/AR 2025 source: Goldman Sachs 2016 VR 1000 VR 38 2025 VR/AR VR VR VR 6 VR VR 13.8% 13.7% VR 86.4% 83.56% 15% VR 13.8% 13.7% 6.8% 6.7% 5.4% 4.3% 4% 3.8% 3.6% 3.5% 3.4% source 3D 86.4% 83.56%7 37.2% 37.2% 29.7% 25-29 25-29 29.7% VR 25-29 18- 24 26.7% 40 10% VR VR 37.2% 21.4% 18.8% source 3D 8 VR VR VR VR VR VR VR 3D VR UPGC VR UPGC 47% VR 47% VR 3D ( ) 18% (11%) (10%) (8%) (3%) (2%) VR VR 63% 14% 13% VR 63% source 3D 9 VR 3D 660 27 18 00-23 00 VR VR 12 15 38 42 source 3D 2016 1 -2016 8 6.6Million 270K 12 15 38 42 10 VR VR VR 3D VR UtoVR +VR VR VR VR APP VR, VR APP 3D VR APP VR, UtoVR 11 VR VR VR EWA EWA 8 CG 12 VR 01 VR 02 UPGC 03 Part2 VR 1314 VR cardboard VR VR 01 PART ONE VR 02 PART TWO VR 360 VR 03 PART THREE VR 04 PART FOUR 3D VR 15 VR VR VR 16 / 360 / / / / 17 JauntONE OZO Ocam Ladybug5 Giroptic Bublcam 30 / Jaunt1 OZO Ladybug Ocam Bublcam 18 SightPano 2005 6 10 VRMV VR SMG 2000 VR VRMV VR air360china 19 VR VR VR 20 Pre VR VR VR VR VR 21 VR VR VR Mid22 VR VR VR VR AfterPart3 2324 VR VR VR VR VR VR VR VR VR 25 VR 2016 VR 2017-2018 2018 VR - VR + + VR VR VR / B2B - VR 27 VR 1. VR VR 2. 3. VR CG 28 VR 29 VR VR 2K VR VR VR UPGC / VR 20 VR tonyentgroup Chrisentgroup