2020工业制造业数字营销攻略.pdf

o K B p 45当前，各传统行业都在积极拥抱互联网，传统行业转型互联网营销、数字化营销已成为目前全行业呈现的新气象。在传统企业营销过程中，企业营销面临链条长、效率低、成本高等问题。这种现象也正在制约很多企业的发展。专注于技术和产品研发的工业制造业企业更是如此，表面上看互联网对于传统工业制造业企业来说是一种挑战，但其实，对于许多有长远目光的企业经营者来说，互联网数字化营销更是一个难得的机遇。8FCQPXFSw u / 3g v Mf f /S =?Z t +Y $ h E Mg v 4 3 g sZS / g 7 V33 G ! -% A g =v 9b“ cC#G1 /? ZC # “G / | 1/ 3 gM sK/ Sr /o p 78 $313 /g v 4 L 2232%NBSUFDI L= 42 3 g L g v 4*/4*()5 / | 1$0/5$ /g “ 2 Jb; # I91 V | a = 3 a Z x Z m B PP YS g 9S #n bV M | w CX M HW b | *X S # 1 9 b | | *X b | m u 7 q ? q / t b Z 8 ?m 6 TA U M1 n Hm u 7 qX/ /sZ qb Z 5d9 “ | Q t B“ R b M - V ?C z h | ( q ?S PC ?S b M | (u 7 q / b “ | W hH * HW yb | q/ i i“# b | b 8 Ua v 3 1 | G V v Y a Z a =i Z Z ? 1 TbV # 5i | b 0a 0 a Ya x 8 n | d p .l a Z g rZ VCb x f t | f 91 A ( b; # I91 98 1V | a = 3 a Z x Z m b* # | ? 3 ; $ Z | “S s $ | “S s “S M1b LC “SF1(r Y 8$Y S F “S s b “S s 8 ! | N b 0 | B A N b # | 7y | H | N I i b N 1 # Z Z | “S Z 4 I + N $ | “S s V s Z e i l | +N bh: x 1 | i 1 + HW b +Y N | 1b N ZEB“ # | B Nfll “S s 7 | 4 ll = a ? %ll L= e 7/ll m b | | ll + Zb l | N B M $b B “S 8 N b | = 4 ?q y e b s | N H91 I n ? b HZ +Y 1 = F A ? z 4 b F 1o Z 1 p o F ?4 p W “ S 4bF ?4 Z1 Z=a T 7T = = b | 8 Vb M;SVB ?C z = - v S a# H bT x “S 877T 4 M1a 7 O = d 1 | 55b Bt # | $S l ? = 5 1q = b “ | A N 5 x 1 9 8 1 b# | = 5 M / c 1 s b M M 0 | V M S B9 B K M S/ = b Y | K = 9 1? )PXUPP ! B Mcbx FX M1 x = T x 7 7 T ZZ # Y 5 %Z 9 1 s x = b 0a 0 Y | 8Cb 0v S= Z a 0 s Z # Y M %Z p b“ 5 T ? 9 1 1 9 c V /b 1_x j Qw c = M a b a b yp B = 7T B/ u TE5b6 = 7T g B Y fA 6 i 7Tvb 1 B 3 Fy B a a = a g r / F t 7TvI = y b “ | ? x = E CY / b = 3 r 4 6v = 7 T ? l“ v ! 5 o H: c 55 | Sz 1? 5 p a 59 9 = ?C bW