20191218_艾瑞咨询_2019年中国校园招聘大学生洞察白皮书（27页）.pdf-资源下载-

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20191218_艾瑞咨询_2019年中国校园招聘大学生洞察白皮书（27页）.pdf

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20191218_艾瑞咨询_2019年中国校园招聘大学生洞察白皮书（27页）.pdf

20192 iResearch I AI 60%5 SMS 9 6 13.6%8 70%10%3 1 34 24 iResearch I 2019 9-11 3-4 5 iResearch I 2019 6 iResearch I 2019 7 1 34 28 iResearch I 9 6 13.6%8 30.1%9 9.9%4 5 6 13.6%8 11.7%1 9.9%2 2019 8.3%5.4%7.8%30.1%22.7%7.2%2.5%0.8%1.2%9.9%2.9%1.2%0.0%0.0%0.0%0.0%1.0%0.4%0.6%2.7%8.3%9.9%2.1%1.4%9.1%15.9%13.6%18.4%5.6%10.9%-20%0%20%2018.06 2018.08 2018.10 2018.12 2019.02 2019.04 2019.06 2019.082018 6-2019 8%11.7%9.9%8.9%7.4%8.9%8.2%9.7%13.6%8.0%5.6%3.9%4.3%1 2 3 4 5 6 7 8 9 10 11 12 2019%No.1No.2 No.39 iResearch I 5-10 2019 2018 50%62.9%2018 5.9%-17.1%32.2%5 22.5%5-10 2018 7%2019 5.9%10.4%17.1%12.5%10.1%33.6%26.7%24.4%25.0%28.2%60.5%62.9%58.5%62.5%61.8%2019 2018 0.2%0.8%1.0%5.0%7.8%10.1%20.4%22.5%32.2%0.2%0.5%0.9%4.1%7.3%8.0%16.4%15.3%47.3%1000 501-1000 301-500 101-300 51-100 31-50 11-30 5-10 5 2019 2019%2018%10 iResearch I 10-49 70%100 37.5%10-49 4%1000 48.2%10%23.9%5%2019 16.3%37.5%17.7%9.7%5.4%3.5%1.9%1.2%1.0%0.4%1.2%0.4%2.3%1.6%10 10-49 50-99 100-199 200-299 300-399 400-499 500-599 600-699 700-799 800-899 900-999 1000-1999 2000 2019%23.9%24.3%14.4%9.7%6.0%6.4%4.3%2.3%3.9%2.5%2.3%5%6-10%11-20%21-30%31-40%41-50%51-60%61-70%71-80%81-90%91-100%2019%11 iResearch I41.3%19.1%6.7%3.9%2.8%2.8%2.2%3.4%1.4%16.3%10%11-20%21-30%31-40%41-50%51-60%61-70%71-80%81-90%91-100%2019%20%60%20%41.3%10%90%-100%201912 iResearch I 45.4%29.4%12.3%52.2%65.9%2019 8.3%12.3%5.9%7.3%4.2%9.8%3.4%9.8%16.7%25.2%29.4%14.6%41.7%32.8%45.4%19.5%29.2%22.4%31.1%26.8%25.0%18.4%21.9%34.2%45.8%52.2%41.2%51.2%54.2%61.0%64.7%65.9%0%20%40%60%2019 13 1 34 214 iResearch I 60%60%7 2-3 40%2-3 33.2%2019 54.1%40.5%39.6%62.7%45.9%59.5%60.4%37.3%2019%39.6%25.3%19.8%12.8%2.6%2019 42.8%33.2%12.5%9.2%2.3%2019 2-3 33.1%32.2%16.1%6.4%5.1%3.2%1.7%1.0%0.6%0.6%0.2%0.0%2019%15 iResearch I 1-2 42.6%3 40%1-2 1-2 30%2019 0 31.6%1-2 42.6%3-5 18.0%6-10 5.1%10 3.1%2019 16 iResearch I 5 50%5 5 60%11 11 20 37.5%2019 52.2%45.0%42.6%52.7%55.1%48.9%52.5%67.1%52.6%73.3%66.7%25.0%26.0%25.3%25.7%21.3%26.5%21.7%23.4%13.9%15.8%11.7%11.1%37.5%8.9%11.5%12.5%9.8%6.9%13.0%11.4%10.1%12.3%10.0%11.1%25.0%13.0%18.2%19.3%16.2%11.4%16.3%12.7%8.9%19.3%5.0%11.1%12.5%2019 5 5-10 11-20 2017 iResearch I iResearch I 1-3 40%36.2%38.2%1-3 10%10 50%5 15%20 30%offer offer 2019 N=1401 0 36.2%1-3 38.2%4-6 16.2%7-9 5.0%10 4.4%2019 2019 offer 18 iResearch I iResearch I 60%28.3%27.3%56.8%50.3%2019 2019 60.6%28.3%27.3%25.5%23.3%21.4%21.0%13.9%8.4%7.9%2019 56.8%50.3%30.2%28.2%25.9%23.1%18.6%16.2%15.6%9.6%6.6%4.4%3.1%2019 19 iResearch I iResearch I 80%56.8%35.3%33.5%15.2%25.1%11%2019 2019 79.9%56.8%35.3%17.5%17.2%12.6%10.0%9.4%7.8%5.2%1.7%2019 5.3%5.7%25.1%33.5%4.2%11.0%15.2%2019 20 iResearch I N=1401 2019 56.7%53.5%51.7%41.5%37.5%33.5%28.1%21.3%app/offer21 iResearch I 8 81.1%72.3%N=1401 2019 2019 77.2%55.0%51.9%41.0%37.9%35.3%28.6%22.0%app/offer22 1 34 223 iResearch I iResearch I 1/2 34.0 40.0 41.4 46.0 52.4 54.5 60.8 66.1 18.627.335.436.540.943.348.151.954.8%68.2%85.4%79.3%78.1%79.4%79.0%78.5%2011 2012 2013 2014 2015 2016 2017 2018%2011-2018/2014-2018/80%51job EDM KOL 51job/24 iResearch I 2/2 AI 2018-2019 HR HR HR-2018-2019 2019 HR 44.1%35.3%20.6%25 Keep Learning 400-026-2099 26

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