2021 1.-2.-1.-AdTracker-Sponsorship Value Creator 2.-2019 1-2021 5 3.-AdTracker-AdTracker Dou+32021.6 iResearch I 2021 2021 1-5 171.8 24.9 104.8 143.0 160.8 216.0 118.0 175.4 160.7 162.6 25.7%373.9%67.4%12.4%1.1%1 2 3 4 5 2020 2021%5G 1.2.42021.6 iResearch I0102 2020Q1 2020Q3 35 29 2019 2021Q1 eg.eg.2020 15 150%2020 1-5 14.4%ID4 X ID4 CROZZ 2021 1-5 6 ARCFOX 165.5%934.0%92.3%61.0%04 03 5 7.1 12 TOP15 54.3%9095 5ONETWOTHREEFOUR 62021.6 iResearch I2021 1-5 TOP 72021.6 iResearch I8.5 7.2 8.4 10.7 9.6 8.6 8.1 7.6 7.6 8.4 8.8 10.2 5.2 4.2 6.3 8.5 8.7 7.7 8.3 9.2 9.8 9.0 9.9 10.3 6.8 6.0 7.2 8.8 8.8 2019.012019.022019.032019.042019.052019.062019.072019.082019.092019.102019.112019.122020.012020.022020.032020.042020.052020.062020.072020.082020.092020.102020.112020.122021.012021.022021.032021.042021.05 2021 1-5 14.4%4-5 12/AdTracker AdTracker-2019 1-2021 5+14.4%82021.6 iResearch I TOP15 TOP3 74.9%5 AdTracker AdTracker-2019-2021 1-5 TOP15 32.3 32.2 27.4 18.5 13.1 12.7 12.1 11.6 10.9 10.9 10.6 10.1 9.9 8.8 7.1 2020 1-5 60.2 33.8 31.2 29.9 29.9 18.1 14.8 10.9 9.7 9.6 9.5 8.0 7.8 7.6 7.6 2019 1-556.5 24.0 18.2 15.9 15.6 15.0 14.4 13.3 12.3 11.9 10.9 9.4 9.1 9.0 8.3 2021 1-592021.6 iResearch I27.214.012.312.010.19.07.97.56.86.86.86.76.66.66.5 ID4 X 2021 1-5 TOP15 TOP15 7 2019 2021 1-5 3 6 7 2021 2 14 ID4 X AdTracker AdTracker-2019-2021 1-5 TOP1515.3 14.4 13.1 11.7 11.1 10.7 10.4 8.9 7.5 7.1 6.5 6.4 6.1 6.0 5.8 2020 1-5 32.8 11.8 10.5 10.4 10.3 9.7 9.6 8.0 7.9 7.8 7.6 7.4 7.0 6.6 6.4 2019 1-5102021.6 iResearch I TOP5 ID4 X ID4 CROZZ 2021 3 2020 Q4 ARCFOX 2021 1-5 857.7%165.5%AdTracker AdTracker-2021 1-5 TOP50 6.34 6.15 5.02 3.02 1.98 169.4%934.0%ID4 X ID4 CROZZ ARCFOX2021 1-5%112021.6 iResearch I109.5286.1784.0551.4540.02 2019 1-5 TOP1 92.3%61.0%AdTracker AdTracker-2019-2021 1-5 TOP5 111.8567.0048.2829.0825.76 2020 1-5128.8280.1061.3946.8526.58 2021 1-5122021.6 iResearch I2021 1-5 73.2%15.8%0.1%AdTracker AdTracker-2019-2021 1-5%-APP-APP-,73.2%,15.8%,10.9%,0.1%132021.6 iResearch I1+slogan+AdTracker AdTracker-2021 1-5-142021.6 iResearch I AdTracker 2+AdTracker-2021 1-5-/152021.6 iResearch I AdTracker IP 3 IP+AdTracker-2021 1-5-T03 x LIFE x ID.4 X x 162021.6 iResearch I4+AdTracker AdTracker-2021 1-5-172021.6 iResearch I 5 7.1 1247.237.526.019.116.515.0 14.812.611.811.210.77.14.53.9 3.814.4%12.9%16.2%14.0%17.2%-18.9%19.2%24.9%-2.0%18.9%-5.0%-0.5%-15.8%-31.0%49.5%IT APP%AdTracker-2021 5 TOP15 Dou+AdTracker 182021.6 iResearch I TOP15 TOP15 54.3%6825.1 5668.2 4569.9 3421.6 2301.0 2031.4 1974.6 1770.8 1739.2 1649.9 1512.5 1472.6 1235.8 1164.4 1109.8 2021 5 AdTracker-2021 5 TOP15 AdTracker-2021 5 AdTracker 192021.6 iResearch I 010020030040050060070020210401202104032021040520210407202104092021041120210413202104152021041720210419202104212021042320210425202104272021042920210501202105032021050520210507202105092021051120210513202105152021051720210519202105212021052320210525202105272021052920210531 AdTracker-2021 4-5 AdTracker 202021.6 iResearch I0250500750100012501500175060+5160465041453640 313525301824017 02505007501000125060+5160465041453640 313525301824017 0250500750100060+5160465041453640 313525301824017 AdTracker-2021 5 909576.6%23.4%77.6%22.4%69.8%30.2%AdTracker 212021.6 iResearch I8.0%12.8%12.3%18.9%11.7%12.3%5.4%12.9%13.5%17.1%12.6%15.0%AdTracker-2021 5 4.4%10.1%12.3%16.9%12.5%20.8%AdTracker 222021.6 iResearch I 2019 2020 Q3 2020.8 TV APP ENVIX HAVAL RS-3 GS4 Sponsorship Value Creator SVC-2019-2021 Q1 163251 14 453152 11 2 3 4 5 6 7 8 9 10 11 12 2019 2 21 2 3 4 5 6 7 8 9 10 11 12 2021 778999845 Q1 773127Q1 Q3 84851 145 53152 12 1 1426 6251 2 3 4 5 6 7 8 9 10 11 12 2020 31 14261026232021.6 iResearch I 2020 2021 Q1 2020 SVC N SVC 100 Sponsorship Value Creator SVC-2019&2020&2021 TOP7 95993314422126212019 2020 2021 1-3/242021.6 iResearch I 2020 15 150%SVC-2019 SVC-2020 2346 16515 Sponsorship Value Creator 252021.6 iResearch I1 1 1 1 1 1 12 2 2 21 1 1 1 MG 2019 2020SVC-2019&2020&2021Q1 Sponsorship Value Creator H6 F7 2020 MG 262021.6 iResearch INo SVC 1 186 20202 X 163 20203 Jeep 2020 161 20204 158 20205 GS4 148 20206 138 20207 XC60 136 20208 RX5 MAX 125 20209 124 202110 120 202011 S 117 202112 2020 105 2020SVC-2020-2021Q1(100)2020-2021 Q1 39 12 30.8%TOP1 Sponsorship Value Creator 27ONETWOTHREEFOUR 28 01|03|02|04|292021.6 iResearch I 01 APP UserTracker APP/MCN IP-/-/-/IP 302021.6 iResearch I 012021 312021.6 iResearch I KOL KOL 02 KOL 322021.6 iResearch I GL8 2021 02 2021+H5+oCPM sDPA 332021.6 iResearch I032020/KOL/KOL/IP/TV/IP/B OGVUP/342021.6 iResearch I B Z 03 B+B B 2021 B:Z B UP UP B B Z UP X 90 Z B 24 352021.6 iResearch I IP IP 2020 KTV 0436 01|03|05|02|04|372021.6 iResearch I-/1 2 012021-520-MINI 382021.6 iResearch I-CP 02/MG RX5 PLUS 7 X 3/MG KOL MAXUS X Mate 40 X X SUV X TV EP9 9 392021.6 iResearch I-03 CadillacLady/X BJ LADYCLUB 402021.6 iResearch I2021 2.0-2.0 2.0 042021 No 1/1 POS 2 UKISSX#3 XB#4/X APP,H5,Blue Sky Lab 10 412021.6 iResearch I-052021/2021 LING Club APP Logo APP TOP COOL X WEY:300 WEY:42ONETWOTHREEFOUR 432021.6 iResearch I 1 2 B 1 2 1 IP Z 2 1 N 2 1 2 B 1 B 2 B UP 442021.6 iResearch I X B B 1 P7 B 2/B 3 UP B#P7 UP P7 UP,P7 B UP B THE FUTURE OF452021.6 iResearch I X IP Z 1 2 3 1 2 IP 2020 10 B IP IP 1.4 X 101W+462021.6 iResearch I X 2 12 3 IP 1 SUV SUV 2 IP KOL SVC-X 2 2021 X 2 28%15%14%35%20%18%58%49%47%60%50%48%1-4 9-10+30%+34%+33%+25%+30%+30%S 5-8 212 186 IP SUV SUV KOL SUV 47ONETWOTHREEFOUR 482021.6 iResearch I VMLY&R China CEO Total Brief CRM CRM campaign 72%BAV BAV 28 6+492021.6 iResearch I 4S CRM BAV 2021?VMLY&R China CEO 502021.6 iResearch I C IP-Z 512021.6 iResearch I KOL&+KOL KOL IP 522021.6 iResearch I 53 IPO 54 2002 3000 400-026-Contact Us 55